Archive for October, 2006

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Six Ways To Create Income With Your Web Site

Tuesday, October 24th, 2006

1. Sell advertising space on your web site. You could sell banner or classified ads. If you want to make more money, sell sponser ads that get top placement or the best exposure.

2. If you have enough web space, you could rent other people web pages. You could also give them away for free and make money by including your banner ad on the web pages.

3. Charge people a fee to access part of your web site. People will pay you money for your web site content if it’s valuable to them. The content can be ebooks, reports, software, etc.

4. Sell your own products or services. They should be related to your target audience. You want to be able to take credit cards on your site and deliver your product to them as fast as possible.

5. Make money selling other people’s products and services through affiliate programs. They’ll give you a link to all track your sales.You could be paid per sale, click or sign-up.

6. Publish an ezine from your web site. Have them subscribe to the ezine right from your web site. You could sell classified or sponsor advertising inside your ezine.

Regards
Roger Mayne
Swiftdeal

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How To Turn Any Product You Sell Into Residual Income

Tuesday, October 24th, 2006

The concept of this is for you to offer a subscription type product as an upsell or backend product. For example, if you’re selling an ebook for $37 offer a subscription to a related ezine for $9.95 a month. Instead of an ezine, it could be monthly updated information for the ebook.

It’s not just for ebooks, you can make it work for any product or service you sell. Some subscriptions that might work for your product could be:

- email/telephone consulting
- a private or members only web site
- print newsletters/magazines
- product updates
- subscription warrantees
- product insurance
- ezine/webzines
- the ideas are endless…

The subscription product should be related to the product or service you’re selling. You could charge a weekly, monthly, or yearly subscription for the upsell product. You could sell your main product and upsell product as a total subscription package deal. You wouldn’t charge the one-time price for your main product; you would just charge the basic subscription price of the upsell product.

The major benefits are that you don’t have to keep creating new upsell and back end products. Once you get enough subscribers you won’t have to sell anymore, you just keep generating income from your current subscribers. You would only have to sell again if you lost a lot of subscribers.

Regards
Roger Mayne
Swiftdeal

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24 Killer Press Release Secrets

Tuesday, October 24th, 2006

1. Your press release should sound like news, not an ad.

2. You should only send your press release to the media related to the topic of your press release.

3. Keep your press release one page in length.

4. Your header, contact information and release date should be at the top of your press release.

5. Use short sentences and double space your lines.

6. Your header and first few sentences should grab the readers attention.

7. You should tell a story and mention your business, product or service in the body of the press release.

8. Proofread your press release many times. Look for grammar and spelling mistakes.

9. Write a press release about the new products or services you’re offering on your web site.

10. Create a press release about the results of an online survey or poll you have completed.

11. Submit a press release about a trade show or seminar you’re hosting.

12. Write a press release about no cost chat room classes you are teaching.

13. Create a press release about your opening of a new web site.

14. Submit a press release about an online awardyour business or web site has won.

15. Write a press release about a free ezine you’re publishing.

16. Create a press release about online products or services you’re giving away.

17. Submit a press release about an online business association or club you’re starting.

18. Write a press release about a famous person that’s endorsing your business.

19. Create a press release about a joint venture you are doing with another business.

20. Submit a press release about a new book or ebook you wrote.

21. Write a press release about an expert who is speaking in your chat room.

22. Create a press release about a fundraising event you’re doing at your web site.

23. Submit a press release about a new contest or sweepstakes you’re having at your site.

24. Write a press release about major sponsorships you’re doing online.

Regards
Roger Mayne
Swiftdeal

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10 Flaming Hot Ways To Catapult Your Sales

Tuesday, October 24th, 2006

1. Create an email discussion list. The list should be related to your web site’s subject. Place your ad on all posts and it will remind people to visit your site.

2. Prove your product is a bargain. Add a lot of free stuff to your offer or, if you’ve sold the product for a higher price before, show them the difference.

3. Make your web site more useful. Sell ad space, generate hot leads, answer visitor questions, offer free content, be news friendly, etc.

4. Make the most of each visitor. Sometimes your price is to high. You should provide a variety of similar products at different price ranges.

5. Test and redesign your banner ads till you get your desired click through rate. Once you do,
join many banner exchanges and buy ad space.

6. Use holidays as a reason to get free publicity. Write a press release or article about the current holiday. It’ll have a high chance of being published.

7. Utilize the free content on the internet. Publish one article on a single web page and your main
web site link then upload it as a doorway page.

8. Test your new products on the bottom of your home page. You don’t want to take away hits from your best selling products until others are proven.

9. Make commissions without joining an affiliate program. Just propose a joint venture offer to web sites that don’t have affiliate programs.

10. Persuade other web sites to link to yours. It can improve your search engine ranking. Just offer them something of value in return.

Regards
Roger Mayne
Swiftdeal

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10 Nifty Ways To Prolong Your Visitor’s Stay

Monday, October 23rd, 2006

1. Offer a free ebook that’s published right on your web site. They would have to stay at your web site to read it.

2. Give your visitors a different free bonus for each link they click-through on your web site. Example: “If you click on this link you’ll get a FREE course!”

3. Make your content into a story format. They will want to keep reading to find out what happens at the end of the story.

4. Offer a search option on your web site. People will stay longer because it gives them the option of searching through your web site using keywords.

5. Provide a chat room on your web site. They will want to chat with other people that are interested in the subject.

6. Write your content so it attracts their five senses. Use plenty of adjectives. The will stay focused on your web site and block out other distractions.

7. Add a “FAQ – Frequently Ask Questions” part on your web site. People won’t email you a question and leave. They will stay to find out the answer.

8. Offer easy navigation. People will leave quicker if they have a hard time finding what they’re looking for. Don’t get them lost or they will leave.

9. Give them plenty of things to do at your web site. Allow them to submit classified ads, play interactive games, add their link, sign your guest book, etc.

10. Offer free online tools they can use right at your web site. It could be a search engine submitter, ad or letter templates, ebook compiler, etc.

Regards
Roger Mayne
Swiftdeal

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10 Fool Proof Ways To Intensify Your Profits

Monday, October 23rd, 2006

1. Create benefit intensifiers for your list of ad copy benefits. Example, The Benefit: “Save More Time”, The Benefit’s Intensifier: “Never Seen Before”.

2. Use a little humor in your ad copy. It could be the little extra motive you need to close a sale. People are usually persuaded easier if they’re in a good mood.

3. Ask your visitors questions that induce thoughts, feelings, memories and emotions that will influence them to buy.

4. Tell your visitors what their friends or family will probably think when they buy your product. People care about what other people think of them.

5. Use blue, underlined text links. People have been branded that blue, underlined text are links. You do not want to lose visitors by using a different color.

6. Consider outsourcing part of your work load to a virtual assistant. You won’t have to pay the extra employee costs and you can save precious time.

7. Increase your traffic by holding a free teleclass. You can refer people to your web site for more information.

8. Add an extra profit stream by selling the reprint rights to your web site content. It could be articles, ebooks, reports, etc.

9. Spy on your competitors by buying their products. You’ll find out about their customer service, follow up marketing, up sell offers, etc.

10. Allow your visitors to assume you are a large corporation. Use professional web design, graphics, content, customer service, etc.

Regards
Roger Mayne
Swiftdeal

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10 Profitable Ways To Recycle Your Content

Monday, October 23rd, 2006

1. Repackage your web site content in to different products to sell. You could create speeches, audio books, classes, and video tapes with your content.

2. Divide your content up and use it for promotional articles. You could submit them to other web sites or ezines for publicity. Just add your resource box.

3. Allow people to link to your web site’s content. This is a fast way to get hundreds of people linking to your web site.

4. Add to your content and create an ebook to sell. You don’t want to sell your free content, but if you add to it you can. It’s an extra profit stream.

5. Compile it into a free ebook. You could submit it to free ebook directories. Use it as a bonus
for when people subscribe to your ezine.

6. Use your free content as a lead in product for your fee based content or private site. Just allow them the option of up grading to the paid version.

7. Place it on follow-up autoresponders from your web site. This is a great way to remind people to come back and revisit your web site.

8. Create a free bonus out of your content for your main product. When you add new content, remove the old content and create a bonus product with it.

9. Use the content to create a press release. This works well if you need extra information for your press release announcement.

10. Trade content with other web sites. It will give you the chance to get new content and promote your web site at the same time.

Regards
Roger Mayne
Swiftdeal

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How To Get An Extra 108,160 Hits A Year

Friday, October 20th, 2006

Most of you have seen those little award graphics on web sites. They are given to the web site by another web site or award association to reward the web site for a specific reason. They usually link right to the site that has given the award.

These award sites are drawing tons of traffic to their own web site. The reason is because all the web sites who get the awards are linking right back to them by posting the award on their web site.

What is stopping you from offering other awards to other web sites? You could design a graphic for the award. The graphic could include something that will draw them to your web site. Have an online form at your web site so other people can enter to qualify for the award. You then judge all the entries and pick a winner. You give them the award graphic with a link included. They post it on their web site and now they’re linking your web site.

You could offer web site awards for many reasons. The web site might offer outstanding and original content. The design of the web site could be very professional. It could have a fast load time. It could include original web features that aren’t found on most web sites. The site may be easy to navigate through.

Let’s say you give out 20 web site awards a week. In a year that would be 1040 people linking to your web site. If you received 2 hits a week from each link, that would be 104 hits a year from each award you have given. That equals an extra 108,160 hits to your web site a year!

Regards
Roger Mayne
Swiftdeal

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How To Get Valuable Feedback From Your Customers

Friday, October 20th, 2006

You can learn many things you didn’t know about your business by getting valuable feedback from your customers. Your customers may buy your main product just to get the free gifts. Your visitors may think it’s to hard to navigate through your web site.

By knowing this type of important information you can improve your web site, products/services, advertising, and marketing. Below are nine techniques you can use to get valuable feedback from your customers.

-Use surveys and questionnaires regularly to improve your business. Publish them on your web site, ezine, print newsletter, direct mail material, include them with product shipments or inside product packages. Post them on appropriate online message boards, email discussion lists and newsgroups on the internet.

-Create an online community for your customers. Include a chat room, message board, email discussion list on your site for customers to participate in. You can regularly moderator these communities to see what your customers are saying about your business.

-Give away your products to a group of your customers. Ask them to use and review the product. Ask them to fill out an evaluation form and send it back. Some customers may fill them out, some may not, but the feedback you do get will be valuable.

-Offer your web site visitors an online product or service from your web site at no cost. It could be an ebook, search engine submission, consulting via email, web design, etc. In return, ask them to fill out a short survey about your web site, products or services you’re selling, customer service, or your web site.

-Create a customer focus group. Invite ten to twenty of your most loyal customers to meet regularly. They will give you ideas and input on how to improve your customer service. You could pay them, take them out to dinner or give them free products.

-Stay in contact with customers on a regular basis. Offer them a free ezine subscription. Ask customers if they want to be updated by email when you make changes to your Web site. After every sale, follow-up with the customer to see if they are satisfied with their purchase.

-Make it easy for your customers to contact you. Offer as many contact methods as possible. Allow customers to contact you by email. Hyperlink your email address so customers won’t have to type it. Offer toll free numbers for phone and fax contacts. This will make it easy for your
customers to voice their opinions.

-You could regularly contact customers on birthdays or holidays. Send thank you gifts to lifetime customers. Email them online greeting cards on holidays or birthdays. Call them personally to wish them a happy holiday. You could them follow-up with a survey or ask them if they’re happy with your business.

-Invite your customers to company meetings, luncheons, workshops or seminars. Create special events for your customers like parties, barbecue’s, dances etc. Make a point for yourself and your employees to interact with them at these event to get valuable feedback for your business.

You could use a couple or all of the techniques listed above to get valuable customer feedback. These aren’t the only ways, be creative and come up with some of your own.

Regards
Roger Mayne
Swiftdeal

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How To Increase Traffic By Offering A Free Course

Friday, October 20th, 2006

If you have extensive knowledge on a particular subject, why not create a free course for your web site visitors. The course should be related to the theme of your web site. If you’re selling business related products, you would want to giveaway a free course about business.

You could offer the course in html, autoresponder, and ebook format.

HTML- Your course could be right on your web site. On one web page, create a title page and table of contents. Use clickable chapter links so they can go to the sections easily were they need the most help.

You could increase your traffic by allowing people to give away the course to their web site visitors. Just have them link to your web site.

Ebook-Your course could be in a downloadable ebook format. Include your business ad in the ebook. A good ebook software to use is Editor Pro, you can find it at http://www.e-ditorial.com.

You could allow other people to give away the ebook. They could just upload it to their own server. Every time someone downloads it, they will see your business ad.

AUTORESPONDER-Your course could be published on an autoresponder. You can sign-up to get a free follow-up autoresponder from all the free services on the internet. You can find them by typing in “free autoresponders” in your search engine of choice. Include a lesson of your
course on each follow-up message sent.

You could increase traffic by allowing advertisers to include their ad in the course. Ask them, in return, to advertise the free course at their web site. Just have them link to your web site.

There are many other formats you can use to create your free course; downloadable text, pdf, print format, fax-on-demand, cassette, video, etc. You can use all the methods above with all the formats to increase your traffic.

Regards
Roger Mayne
Swiftdeal

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