How To Get Free Advertising By Participating In Email Discussion Lists

Posting messages to email discussion lists is a great way to get free advertising. An email discussion list is a group of people connected together via email that can communicate with one another. When you post a message to a list include your signature file at the end. Your sig file should be no more than 5 to 6 lines. Include an attention getting sentence why they should visit your web site or email your auto responder. Try to select list's that are archived because your
signature file will be viewed for years to come.

Email discussion lists are highly targeted. There are thousands of discussion lists with thousands of different subjects. You can usually subscribe to these lists by sending an email or by filling out a web form. You want to subscribe to one that would be related to your target audience. If you are selling books about marketing, you would want to post to lists were business people and
marketers would congregate.

Before posting to any email discussion list, read the FAQ or rules first. They will tell you what kinds of posts are allowed. Read the messages for a few days before posting your message to see what type of messages are being posted. If the list is archived you could read the older messages. If you want to make sure, you could email the list moderator. Never post messages that are unrelated to the list's subject.

There are many different types of messages you could post to the email discussion list. You could post an informative comment or article that would interest the other list members. Post a question on the discussion list that you would like answered. You could answer another person's question on the list. When you post and answer questions you will become know as an expert
and meet other experts on the list.

Regards
Roger Mayne
Swiftdeal

5 Lesser-Known Online Business Ideas

1. Ask people to find a hidden link in your ad copy. If they find the hidden link tell them they will get a prize or freebie by clicking on it. This will increase the chance that they will buy your product or service because they will read your whole ad copy.

2. Start a members only web site. Tell visitors what's in your members only site and what it costs to get access. Offer them a free membership, if, in exchange they link to your web site, post your banner on their home page or agree to advertise your web site in their ezine for a set period of time. Usually they will agree to the free advertising to save money. This is a powerful way to get free advertising.

3. Want a popular discussion board? This technique is based on the number of postings made by any one person. You could give away a free product or service to any person that posts ten or more messages on your discussion in a month. It could be a free ebook, report, email consulting etc. Just keep track of everyone's postings each month. This could also work for email discussion lists.

4. Give your visitors an instant article directory. Tell your visitors they can instantly add a free article directory to their web site by linking to yours. Just place your ad or banner ad on top of the article directory for your main product or service. All those links can add up to a large amount of traffic for your web site.

5. There a millions of web sites on the internet. Instead of marketing your web site as a web site. Market it as a free web book. Design your web site with a title page, table of contents, chapters, etc. Just place your ad or banner for your product or service on the top of each web page.

Regards
Roger Mayne
Swiftdeal

Online Discussion Board Advertising

Posting messages on online discussion boards is a great way to get free advertising. When you post a message include your signature file at the end. Your signature file should be no more than 5 to 6 lines. Include an attention-getting sentence why they should visit your web site or email your auto responder.

Some online discussion boards allow you to leave text and graphic links at the end of your messages. You will get a better click-through rate with links than just a normal signature file.

Below are three types of messages you could post to online discussion boards:

1. Informative Comments

Post information that would be informative to the people who participate on the discussion board. It could be an article or a study you've completed.

2. Ask Questions

Post a question on the discussion board you would like answered. This will give you a chance to meet other experts and it could lead to a profitable joint venture.

3. Answer Questions

Post the answer to another person's question on the discussion board. When you answer questions you will get known as an expert on the subject.

Before posting to any online discussion board read the FAQ or rules first. They will tell you what kinds of posts are allowed. Read the board for a few days before posting your message to see what type of messages are being posted. Never post messages on a board that are unrelated to the subject.

Regards
Roger Mayne
Swiftdeal

Endorsement Marketing Secrets

Endorsement marketing is having famous or reputable people recommend your product or service to others. They could be celebrities, star athletes, musicians, etc. Choose people that are related to your business and might actually use your product or service.

Before asking anyone for an endorsement be sure your product or service gives the results you say it does. They may ask you to prove it before they will agree to give an endorsement.

Once you find the ideal person to endorse your product or service simply contact them and ask. When proposing any endorsement deal make it a win/win situation. Tell them you would get the endorsement and they would get free publicity. If they're selling a product or service, you could exchange endorsements. If they ask for a fee, try to give them a percentage of the profits instead.

Once you get an endorsement from someone, use it on all your advertising and marketing material. Put their endorsement and picture on your Web site. Use their testimonial in your ads. Include it on your product packages.

An endorsement can increase your sales fast. It gives credibility to your product or service. People will usually believe a person that's not related to your business before they will believe you.

Regards
Roger Mayne
Swiftdeal

Three Clever Ways To Promote Your Online Business

1. Electronic Catalog Marketing

Create a catalog of products or services in ebook or autoresponder form. Give the catalog away for free to your web site visitors. Ask other web sites, that aren't in direct competition with your business, if they would like to add their products or services to the catalog. If they do, just ask that in return they either link to your web site, run your promotional ad in their ezine or place your banner ad on their web site for a set period of time. You could ask them to also give away the free catalog because you would already have your ad(s) in the catalog. Since you created and compiled the catalog place your ad or sponsor ad at the top or title page of the catalog. This technique will quickly multiply your advertising.

2. Donate Your Publishing

Donate to libraries. There are thousands of school, college and local libraries all over the United States and world. Millions of people visit libraries everyday. Why not donate your email newsletter to them. You can find a huge list of libraries on online yellow page web sites. Contact the library by mail, phone or email. Tell them you would like to donate a free subscription of your email newsletter. If they accept find out if they want it sent by mail in print form or by email so they can print out the newsletter. You could also donate your books, audio tapes, video's, booklets, etc. If you have an ebook you could put it on disk or CD-ROM and donate it. Just have your business ad included in the material you donate.

3. Online Community Marketing

Create a popular online discussion board. Reward people points for every message posted on your discussion board. Let's say you reward each person 25 points for each posting. You could give them a free product or service for 500 points which would add up to 20 postings on your board from that one person. Just keep track of points for each person that posts on your message board. This could also work for email discussion lists. Just post your promotional ad at the top of your discussion board page. Everyone that visits your discussion board will see your ad.

Regards
Roger Mayne
Swiftdeal

5 Quick Ways To Increase Your Ezine's Subscriber Base

1. Give Incentives

Give people an incentive to subscribe to your ezine. Offer them a freebie if they subscribe. It could be a free ebook, free report, free advertising, etc. Make sure the freebie will attract your target audience.

2. Joint Venture

Joint venture with a similar ezine. Combine your subscriber bases together and publish one ezine. Edit and publish each issue together. You both will be promoting the ezine which means more subscribers.

3. Allow Archiving

Allow your subscribers to archive back issues of your ezine on their web site. They may need content for their web site. If people visit their web site and like your ezine, they will subscribe.

4. Form An Ezine Ring

Form an ezine ring. Team up with 4 to 10 similar ezines. All the publishers would agree to list each others ezine name and subscribing information in every issue. You could call this section "Other Free Ezines You Might Enjoy".

5. Ask Subscribers

Ask subscribers to forward your ezine to close friends, family, or associates. If they enjoy your ezine, they will subscribe. It's almost like your subscribers are endorsing your ezine.

Regards
Roger Mayne
Swiftdeal

Network Your Business Online

Networking is when two or more different businesses stay in contact on a regular basis to build and improve each others business. There are many ways to network your business online. Participate in online business related discussion boards , email discussion groups, newsgroups and chat rooms. You can communicate with other business people via email, video conferencing and by using instant messaging programs. Join online business associations and clubs.

You'll gain many benefits from networking online. You'll learn business information that you didn't know before. You can get advice on how to solve a current business problem. It can lead to new business projects. Negotiate joint ventures and cross promotion deals. Learn important skills that you didn't have before. Get constructive criticism that can improve your business. Brainstorm with others to come up with new business and marketing ideas.

Before you go out and communicate with other business professionals there are a few things you should know ahead of time. Know what kind of business information you are seeking. Figure out which professionals could give you this information. Know what questions you want to ask them.

Regards
Roger Mayne
Swiftdeal

5 Ways Your Business Can Benefit From Online Auctions

It seems as if everyone is talking about online auctions. And why not. There are thousands of online auctions on the internet with more popping up everyday. People love them because they can usually find great bargains. Businesses are now also seeing the benefits of online auctions. Below are five ways your business can benefit from online auctions.

1. Get Rid Of Excess Inventory

You could sell your excess or discontinued products at an online auction. Your unsold inventory is doing you no good sitting around, collecting dust. It's an effective way to make extra income and it won't be a total loss for your business. You could even get lucky and make a profit depending on how much people will bid for your excess inventory.

2. Test Pricing For New Products

An easy way to test new product prices is to see what people will bid for them at an online auction. First, sell your product at three different online auctions. Next, calculate the average selling bid from all three auctions and that will be your selling price for your new product.

3. Sell Your Products

You can get your product in front of a large audience by selling it at an online auction. Some of the bigger auction sites draw over millions of hits a year. The key to being successful is to sell your product at multiple online auctions at the same time. Let's say you sold one product a day from just one auction site. If you sell your product at one hundred online auction sites that would be one hundred sales a day!

4. Start Your Own Online Auction

Drive traffic to your web site by starting your own online auction. People will visit your web site to find bargains and to sell their own products. You will get plenty of repeat visitors from people rebidding on products and adding new products to sell. You could also charge other businesses to advertise on your web site.

5. Lower Your Business Costs

You can find lower prices on business supplies and equipment at online auctions. I'm not saying all the time, but before you go pay retail for a new printer try bidding on one first. A company may be selling them at a lower price at an online auction because they have excess inventory.

Regards
Roger Mayne
Swiftdeal