10 Reasons To Survey Your Visitors, Subscribers And Customers

1. You'll find out what type of content visitors want to see at your web site. This will attract your visitors to revisit and read the content.

2. You'll find out how to improve existing products or services. This will attract new customers to buy from your business.

3. You'll find out which products or services your customers would like to see you sell in the future. This will increase your back end product sales.

4. You'll find out how to improve your customer service. This will cut down on customer complaints and how to better resolve problems.

5. You'll find out how to improve your sales letters or ads. This will increase your sales, traffic or ezine subscribers.

6. You'll find out what kind of articles or interviews they want to see in your free ezine. This will raise your ezine's readership.

7. You'll find out how to design your web site to fit your visitors needs and wants. This will increase the time your visitors spend on your web site.

8. You'll find out what kind of non related products or services your customers would buy. This will help your business easily move into a different market.

9. You'll find out how to better price your products. This will help you sell your products or services at at a price that will pull the most orders.

10. You'll find out were your potential customers are hanging out. This will inform you where to market and promote your products.

Regards
Roger Mayne
Swiftdeal

10 Web Site Add-Ons That Can Catapult Traffic

1. Add a message board to your web site. People will visit your web site to ask questions and answer other people's questions.

2. Add a directory of web site links to your web site. People will visit your web site to find related web site links for the topic they're interested in.

3. Add an article section to your web site. People will visit your web site to read and learn new info related to their interests.

4. Add an archive of past ezine issues to your web site. People will visit your web site to read past issues of your ezine that they've missed.

5. Add a free ebook directory to your web site. People will visit your site to download, study and read new information.

6. Add a free classified ad section. People will visit your web site to place their own free classified ad and to read other offers.

7. Add a free link page to your web site. People will visit your web site to place their own link and to look at other people's links.

8. Add an "about us" page to your web site. People will visit your web site to read about your business and yourself.

9. Add a guest book to your web site. People will visit your web site to leave their opinions about your business and to list their signature file.

10. Add a free software download page to your web site. People will visit your web site to find new software that will make their life easier.

Regards
Roger Mayne
Swiftdeal

10 Amazing Product Selling Formulas

1. Sell your products at a wholesale price to retail web sites. You could sell them individually or in bulk.

2. Set up joint ventures with other businesses to sell your product to new customers. They can introduce it to their customers for a set price.

3. Allow other web sites to sell your product for a set commission. They can take a percentage of the sale and send you the rest of the order to drop ship.

4. Sell your product through an affiliate program. You just pay people a set commission for each of their sales or click throughs.

5. Sell people the rights to reproduce your product. You could sell them straight out for one price or collect royalty payments from each sale they make.

6. Set up a cross promotion deal with another web business. Allow them to sell your product as a back end product to their existing customers base.

7. Sell your product in a package deal with other web businesses. You can both advertise it and split the profits.

8. Rent your products out for a set period of time. It's like selling but, you get the products back to rent again.

9. Allow people to subscribe to your products. It works best when selling info products, services or memberships.

10. Allow people to lease your products. It's like renting them but they have the option of buying at the end of the lease.

Regards
Roger Mayne
Swiftdeal

10 Concerns To Have Before Creating A Members Only Web Site

1. What will be the title of your members only web site and will it have a subtitle? Will you have a logo, slogan or graphics for your members only site?

2. What type of content will you include in your members only web site? ebooks, articles, software, interview transcripts, etc.

3. Will your members only web site host a member community? message boards, chat rooms, online classes, online consulting, etc.

4. Will you be the only content provider or will there be other providers? Will your ask other members to contribute related content to your member's site?

5. How will you allow people to navigate, find or search for information in your members only site? Links, search engine, index, table of contents, etc.

6. Will your members only web site be sold as a product or will it be used as a promotional tool? Will you be promoting back end products in it?

7. Will you members only web site ad contain a guarantee, testimonials, strong headline, a major
benefit, limited offer, free bonuses, etc.

8. What type of payments will you accept for the members only web site? Will you be billing them once, monthly, quarterly or yearly?

9. Will you let your prospects read a free sample? content excerpt, ebook chapter, article, a free hour pass, free limited membership, etc.

10. Will you password protect your members only web site, use an honesty system or change the url every now and then?

Regards
Roger Mayne
Swiftdeal

Five Proven Ways To Promote Your Web Site

1. Holding a contest or sweepstakes is an proven way to promote your web site. You can announce your site to hundreds of web sites that list free contests and sweepstakes. Send out a press releases about your contest or sweepstakes. Ask entrants to your contest or sweepstakes if they would accept offers from your business in the future by email.

2. Use online chat rooms to promote your web site. Find the right chat room where your targeted audience would gather. Announce to everyone in the chat room something interesting or free that's offered on your web site. This will draw visitors to your web site. Always be aware of chat room rules before engaging the visitors in a sales pitch that could be considered spam.

3. Cross promote your web site with other sites. I try to find other web sites. that have the same target audience, but are not in direct competition with my business. Doing cross promotions with other businesses increases your profits, sales, and beat your competition. You can find businesses to cross promote all over the Internet.

4. You can easily promote your web site by using traffic generators. It could be a free ezine, service, ebook, contest etc. Giving away traffic generators gives you the opportunity to get free advertising by including your ad on them . There are online directories that will also let you submit your freebie information. You can even let other people give away your traffic generators.

5. Posting messages to email discussion lists is a great way to promote your web site An email discussion list is a group of people connected together via email that can communicate with one another. When you post a message to a list include your signature file at the end. Include an attention getting sentence why they should visit your web site.

Regards
Roger Mayne
Swiftdeal

Don't Forget About Offline Advertising

A lot of online based businesses forget about offline advertising. It is important to combine offline and online advertising together in your marketing campaign. You can market offline more effectively by targeting people that actually have access to the internet. In all your advertising you want to include your web site address, email or autoresponder addresses, and the email address to subscribe to your ezine. Below are 10 offline marketing ideas:

-Place classified or full page ads in print publications.
The print publications should be computer or internet related.

-Post flyers in stores.
They could be computer stores, software stores, libraries etc.

-Buy mailing lists and send direct mail.
You should make sure that all the people on the mailing list are internet users.

-Buy commercial time on T.V.
They can be during shows that are targeted toward internet users.

-Pass out your CD-ROM or diskette business cards at special events.
It could be at trade shows, seminars, fairs, etc.

-Set up a deal with another business that targets internet users.
Pay the business to insert your business ads in their product packages.

-Hold a free offline class and teach people how to use their computer or how to use the internet.
You could have your web site on display as an example.

-Do co-op mailings with other businesses.
They should also be targeting people with internet access.

-Give away free mouse pads.
Put your advertising on the mouse pads and give them away at computer or internet events.

-Advertise in card decks.
The card deck you advertise in should be targeted toward internet users.

You would also want to target your offline advertising to groups of people that will actually be interested in your product or service. If you're selling business books, you will want to market to business owners. In conclusion, if you have a business that's only based online, you don't want to market to people that don't have access to the internet.

Regards
Roger Mayne
Swiftdeal

When You Give, You Shall Receive

You can increase your marketing exposure effortlessly by placing your ad on free stuff, then allow other people to give it away. The more people that give away your free stuff the more your ad will be seen.

Most free stuff can be created easily and without little or no expense. Electronic freebies are perfect because with these types of freebies there's no shipping or physical material costs.

Below are some popular types of electronic freebies.

Free e-Coupons/e-Gift Certificates
Give your visitors free electronic coupons and gift certificates for your products or services.

Free Ebooks
Give your visitors a free electronic book. The ebook should be related to your web site theme.

Free e-Reports
Give your visitors free electronic reports. The reports could be in autoresponder form or in text
format.

Free e-Courses
Give your visitors a free electronic courses. They could email your follow-up autoresponder and be sent a lesson each day.

Free Software
Give your visitors free software. It could be a game or a useful utility. Just have them download it right from your web site.

Free Online Services/Utilities
Give your visitors free online services or utilities. They should be ready to use right from your web site.

In conclusion, when you use this marketing strategy it will quickly spread your advertising all over the internet.

Regards
Roger Mayne
Swiftdeal

Use Bundling To Increase Your Profits And Sales

An effective way to increase your profits and sales is to bundle many products or services together into one package. This gives people more reasons to buy your products and services. People also have come to believe package deals are a better value. You want all the products or services to be closely related. For example: if you're selling a computer you could add in software, hardware, computer furniture, etc.

There are many ways to go about choosing the right products or services to bundle into one package. You could survey your customers and see what products or services they would like you to offer in the future. Spy on your competition and see what products and services they're offering or not offering. If you would like to, bundle unrelated products or services together, ask your customers which ones would be of interest to them.

Bundling can also increase your target markets which in return would give you a larger audience to sell your products and services. For example: if you're selling a baseball magazine you could add a free baseball when someone buys a subscription. You're now targeting people who want the baseball magazine and those that want to play baseball out in the yard. Some people buy a package deal just to get one of the products.

There are many sources where you can find products and services to create a package deal. You can buy them from wholesalers or drop shippers. You can buy the reproduction/resell rights to other people's products. Team-up with your competition to create a package deal. You could joint venture or cross promotion deal with other businesses. You could also create your own products and services. Be creative!

Regards
Roger Mayne
Swiftdeal