Building your own blog is pretty easy these days, thanks to platforms like Blogger and WordPress, and anybody who has a good attitude can start and launch a blog in just a few minutes. Blogs are great for content in any niche and adding one for your business or company can definitely help you gain new ground no matter your market. However, if you want real blogging success, you need to send targeted traffic to your site. Without any visitors coming to your blog, nobody is going to read your stuff. The goal is to turn a one time visitor into a regular reader and that won’t happen if your blog isn’t sticky.
Do everything in your power to offer readers a reason to visit you again. Offering readers the opportunity to subscribe to your comments is one of these things. This doesn’t seem like much but it gives readers the ability to subscribe to the comments on a post. For example, if one of your posts is getting a lot of great and insightful comments, people are going to want to keep up with that conversation. This will alert them whenever a new response gets posted and inspires them to return for participation again and again. As easy as it sounds, it works well when you do it.
Make sure to leverage the posts you see getting lots of attention. Creating links to related posts for the heavily trafficked posts isn’t that hard to do and it is worth the time since doing so provides extra value to your readers and encourages them to stay on your site. Creating a post that follows up on the attention getting post makes it easier for your readers to learn more of your expertise on the subject. When you get a boost in traffic there are lots of things you can do to keep those readers around.
Most new site visitors will check out the “About Me” page so that they can learn more about the blogger. Readers like to learn as much as possible about bloggers and find ambitions, hobbies, philosophies, etc interesting. If you want to raise your blog’s sticky level and get more subscribers, creating an engaging “About Me” page is very important. The page doesn’t need to be super long or deep; the idea is to provide readers with a basic idea about the blog author. Sure the main focus of your blog needs to be your amazing content but the “About Me” page is still an opportunity to sell yourself so don’t miss it.
To sum up, this article clearly shows you how easy it is to build the stick rate of your blog and take it up a notch. You’ll be surprised at what results you get once you start trying for this. Don’t forget that nothing happens overnight which means that you need to put in regular efforts to really reach your goals and grow your blogs’ readership levels (as well as making sure that your readers are loyal).
I love to write and blog as a guest writer in many of the blogs. Here’s a blog that features his this blogging information as a guest writer.