Search Google, Bing, Yahoo or any other leading search engine for “free MLM leads” and it’s a sure bet you’re going to get an MLM lead generation company offering 5,000 or even 10,000 MLM free leads.
The offer is usually pretty simple, and will often go something like this: Complete the short form below including your name and primary e-mail and we’ll send you a link to download your new list.
But hold on. What are you actually getting? Although you are probably excited to get your new leads, are you sure they’re qualified leads? (There’s a difference, you know. One will make you money, one can bleed you dry.) Unfortunately, chances are good that not a single one of these leads is targeted to your audience, and you may even find your own name on the list!
As your Mama probably told you more than a few times, there is nothing free in life. And that includes MLM leads.
When you think about it, a professional lead is worth its weight in gold. In fact, it is the very lifeblood of your network marketing business. So why would a company give away such useful information? (When you put it that way, it just doesn’t make any sense, does it?) In fact, when you opt in to those free MLM lists, what you really are doing is giving away something very valuable: your contact information.
You become one of those highly-covered leads. And before you know it, your name and e-mail address have been sold to every Tom, Dick, and Harry under the sun who are selling things that you have absolutely zero interest in buying.
The ugly truth about those services is this: Even if there were a few questionably good leads in the batch that you got for free, the majority of those leads will be completely worthless. Why? Because there are just two kinds of leads that you can with these services, including co-registration leads and phone-substantiated leads. A co-registration lead is routinely generated from a free offer in which a person volunteers their name and email in order to obtain information. Phone-substantiated leads, on the other hand, are those individuals who have been contacted by a live person in order to ascertain whether or not they are serious about starting a home-based business.
Prime Quality Free MLM Leads
What the lead brokers don’t want you to know is that you can actually obtain free, high quality MLM leads simply by utilizing the principles of attraction marketing. In fact, doing so will actually save you considerable time and money.
One way that you can go about doing this is to draft articles about your opportunity or product that address the specific concerns of your audience. This takes a little bit of research, as you’ll want to be able to answer the following: “What is my target audience looking for? What is the challenge or problem that they’re coming to the Internet to solve? How can I be the solution to that problem?”
At the end of the article, you include a call to action that guides your readers in the next steps and leads them to your website or selling page. Calls to action are a crucial part of the sales cycle and something that many new marketers forget to include. Don’t you be one of them. Never assume that your prospect knows what to do next. Spell it out in clear, concise language and with the use of prompts and graphics, and you’ll watch your conversion rate explode.
Now that you’ve written an article that your target audience will want to read and provided them with a next step, all you have to do is submit your article and promote it. That way, people who are looking for answers to questions about your opportunity will track you down rather than you having to chase them.
When all is said and done, using the techniques I’ve outlined in this article will not only help you generate your own highly-qualified, MLM free leads but also help you connect with someone that is serious about getting started. At the end of the day, it’s making these kinds of connections that makes network marketing not only worthwhile, but a whole lot of fun.
In order for you to enjoy free MLM leads success it’s critical that you learn everything you can about free MLM leads success before you begin. For expert insights on marketing for MLM from Pamela and Jerry Schott, visit their blog or MLM Leads System Pro page.